Distributor associations play an important role in the world of wholesale distribution. They provide a great mechanism for distributors and their partners to exchange ideas, network, and gauge market conditions.
Early in KYKLO’s exploration of the North American market, a distributor and trusted advisor invited KYKLO Founders Remi Ducrocq and Fabien Legouic to be their guests at one such meeting.
They left the meeting convinced of two things:
1. The industry needed their help
2. Distributor associations provided unique opportunities to better understand the day-to-day issues facing those working in the business.
The exposure to that first meeting also convinced KYKLO that simply attending a meeting was not enough. They committed to becoming a valuable member – the kind of member that takes an active role and fully participates not only by attending the meetings but by contributing time and expertise above and beyond the general buying and selling of products. Further, KYKLO shares this philosophy with clients and has been instrumental in encouraging existing clients to join an association.
The results have proven this strategy to be solid. By building on what they learned at these meetings KYKLO has been able to tweak their offerings to be even more relevant to the industry. For example, nearly 25 percent of the members of their first association now use KYKLO’s products. At the suggestion of many existing clients, KYKLO is expanding their network.
The FPDA Motion & Control Network (formerly the Fluid Power Distributors Association) has invited KYKLO to join their association as a Service/Vendor Associate.
Quoting KYKLO President, Remi Ducrocq, “A few of our existing clients are members of several associations and they actively encouraged us to bring join FPDA. We are looking forward to this opportunity to meet and learn more about the members of this organization. By all accounts, this is going to be the beginning of many great friendships. We hope to learn much about their business and perhaps share some of what we have learned in adjacent industries.”
KYKLO intends to continue the practice of building relationships, participating in discussions, and actively contributing to this fine group.
About KYKLO:
KYKLO was founded in 2015 by Remi Ducrocq (Schneider Electric 2011-2015) and Fabien Legouic (Schneider Electric 2001-2012, 2014-2015) with one sole purpose: To help industrial distributors, retailers, and wholesalers modernize for the growing trend of online shopping. KYKLO is the fastest growing content and e-commerce solution in the automation, fluid power, pneumatics, and electrical. We have over 50 leading distributors and manufacturers using our services. Our solution stands out from our competitors as the fastest and easiest in the market, with product content enrichment services performed by in-house industry engineers/experts (most with backgrounds in the markets we serve), product content syndication leveraging the largest product content data pool with millions of enriched SKUs across more than 150 brands.
KYKLO is the only company on the planet to provide product content enrichment services as well as powerful search, filtering, and configuration tools -- fully built by engineers from the industry-both solution and content. Among KYKLO’s largest clients are Festo and Fabco.
KYKLO joined FPDA to expand their networking circle to reach more like-minded fluid power industry leaders who are interested in expanding their digital footprint and generating new revenue streams online. A few of KYKLO’s existing clients are members of several associations and they actively encouraged KYKLO to join FPDA – knowing KYKLO could help FPDA members digitize their business and offer the best product experience to their customers. KYKLO’s looking forward to this opportunity to meet and learn more about the members of this organization.
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About FPDA:
The Fluid Power Distributors Association was founded in 1974 by hydraulic and pneumatic distributors who wanted to further their common interests and protect their position in the fluid power supply chain by sharing resources, ideas, and time. Since then, our organization has changed with the times, always bringing our members the best in networking opportunities, knowledge, information, and training.
A few years ago, FPDA made its biggest change ever as we widened our horizons and embraced the new dynamic technologies with which we share the fluid power marketplace of the 21st century. So, we became known as The FPDA Motion & Control Network.
With over 140 distributor and manufacturer members (and growing), FPDA is a trade association on the move, representing motion solution providers who offer fluid power, automation, and electro-mechanical technologies (the so-called "tri-technologies") and distribution services to enhance customer performance and profitability.